About TESRA

TESRA Inc. is a technical electrical sales representation agency based in Ontario, Canada. We focus on practical solutions, long-term manufacturer relationships, and responsive support for distributors, contractors, and engineering teams.

What we do

Founded in 2020, the company was established by experienced partners who carried forward long-standing client relationships from a previous firm—partnerships that have spanned over 25 years and continue to thrive under TESRA’s dedicated service.

Highly experienced in electrical specification sales in the construction, industrial and electrical utility markets. Committed to professional service, integrity and continuous improvement.

With the many years of experience in the Ontario market, our seasoned partners—supported by a knowledgeable and technically skilled sales team—bring valuable insights to help position your product for success. TESRA strategically targets your audience and customer base to drive sales growth and ensure the successful adoption of your product or service.

Market Penetration

TESRA connects manufacturers with the right customers through specification-driven sales. We pair technical expertise with responsive support to generate demand, guide product selection, and position solutions where they add the most value.

Your technical sales partner—from spec to install.

  • Generate demand: Insight-led targeting and spec-in strategies.
  • Engage early: Work with engineers, consultants, and architects to get the right products into the design.
  • Support contractors: Practical installation guidance to reduce time on site and ensure quality outcomes.
  • Scale through distribution: Local inventory, sales support, and market intelligence.
  • What we serve: Industrial, Commercial Construction, Electrical Utility, Residential, Datacom.

Members of

EFC CEMRA membership
NEMRA membership
MANA membership